22
Oct 2024
*Sale runs 12/26/24 at 12:00 a.m. PST to 01/06/25 at 11:59 p.m. PST. Exclusions apply
At Aluminess, innovation is at the heart of everything we do. As the original aluminum bumper company, we built our reputation on designing products that push the limits of what’s possible. We pride ourselves on creating solutions that not only meet industry needs but exceed them. Our products are more than just functional—they’re designed by adventurers for adventurers.
In this special Adventure Profile video, we take you behind the scenes to show how our passion for the outdoors drives our product development. From the initial concept to rigorous testing, we share how we brought the Aluminess PowerLift Bike Rack to life. What started as a simple question—”How do we get bikes up there?”—evolved into a year and a half of prototypes, testing, and refining a product built for the toughest conditions.
Check out the full video to see how we continue to build products that fuel your next adventure.
“Innovation is embedded in our DNA,” shares Aluminess engineer Kyle Cabaniss. “We constantly push the limits of what’s possible, designing products that not only meet industry needs but rethink them.” Aluminess doesn’t just respond to market demands; we lead the way, crafting dependable, high-quality products meant to withstand the toughest adventures.
For Kyle and the team, each product is a journey of discovery. “Adventure is about going into the unknown and finding your way,” Kyle explains. “That’s what we do—imagine possibilities, like a bike rack that can lift bikes over other gear, and figure out how to make it work.”
The PowerLift Bike Rack was born from a common challenge for our customers. “We often heard from customers who wanted external bike storage but weren’t sure how to lift their e-bikes or bikes up there,” Kyle recalls. This challenge sparked the idea for the PowerLift, setting off a rigorous design process.
“It took over a year and many prototypes to get it right,” Kyle says. Each iteration brought us closer to a design that would perform flawlessly in the field. “With each test, our confidence in the product grew.”
At Aluminess, “good enough” isn’t part of our vocabulary. We continuously seek ways to refine our products and push the envelope on quality. “We don’t settle,” Kyle explains. “We’re always looking to make things better, whether improving existing products or innovating new ones.”
The PowerLift Bike Rack underwent extensive testing in extreme conditions, from desert heat to rugged trails. “Each test showed us how the rack would handle real-world use and helped us ensure its durability,” Kyle says. By the time our products reach customers, they’re built to take on any challenge.
The PowerLift wasn’t just about engineering; it was about meeting the needs of our adventurous community. “Listening to our customers was key,” Kyle says. “We wanted to create something that would let them explore further, with gear that makes the journey easier.”
Our mission at Aluminess is to empower people to go beyond. “With products like the PowerLift, customers can focus on enjoying the adventure, knowing their gear is built to support them,” Kyle adds.
Led by innovators like Kyle Cabaniss, Aluminess continues to redefine what’s possible in the outdoor industry. The PowerLift Bike Rack represents our commitment to making adventure more accessible and enjoyable.
Our dedication to innovation and quality fuels every product we create, allowing our customers to explore with confidence. With the PowerLift Bike Rack and beyond, Aluminess is excited to be part of your next adventure.
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